Mason Homes Real Estate | Brand Development
The Mason’s were referred to us when a marketing banner was needed for event they were helping sponsor, but it immediately became apparent that beyond this scope they wanted to tell their story as local husband & wife agent team by framing their brand around ideals important to them when serving their clientele. Polishing and expanding their current visual assets; we also created a flexible tag and messaging that supported their “American Dream” branding and provided a guide and templates for additional business collateral moving forward.
Visual Identity + Positioning
Brand Standards Manual
Conceptual Applications
