Wasatch Life Realty | Visual Identity + Brand Development
It’s rare when a company comes along that is fully in tune to your own beliefs, so when Wasatch Life Realty came looking for help with expressing their brand of community building and housing for the active lifestyle, we had to jump on board. Encouraging the departure from the tired roofline icons, we pulled colors and abstract forms from the surrounding mountain range we call home. The logo and graphic applications are layered gradients that add depth to a complex and modern palette, but it’s the simple message of the tagline that ties it all together - “Every trail leads home.”
Logos
Brand Standards
Graphic Sample
“Thank you Fletcher! It was great working with you! I will recommend you to anyone who needs branding for their business!”
